ROD HURLEY · ARTIST. SCHOLAR. ATHLETE.

ONE LIFE.
REAL TING.

Barbados-born. Brooklyn-based. Moving through the world, thinking deeply, and embracing culture.

Rod Hurley standing outdoors in a black coat — IZZA NATURAL TING

HOUSE DEFINITION

izza natural ting / phrase + credo /

What happens naturally.

A long-standing phrase and worldview: something inherent, connected to nature and allowed to exist without being forced into one lane.
The life grew, and the meaning grew with it.

MOVE. THINK. LIVE.

Rod Hurley moving with a running community in New York City

EXPLORE

MOVE

Running, personal pacing, personal fitness training, run coaching, recovery, performance, place and the many ways a body and a life can move.

Enter MOVE →

EXPLORE

THINK

Teaching, psychology, belonging, education, culture and scholarship brought into everyday conversation.

Enter THINK →

EXPLORE

LIVE

Music, travel, food, community, pleasure and the everyday life around it all.

Enter LIVE →

CURRENT MOTION · MOVE / RUN

Running
is the medium.
Movement
is the message.

Eleven marathons. Six World Marathon Majors. Certified pacing, personal fitness training, run coaching, travel, community and recovery, all part of how Rod moves through the world.

Enter the RUN series →

THINK · SCHOLARSHIP / TEACHING

Ideas with somewhere to go.

Rod studies how culture, community and education shape success and belonging, especially for Black men in public higher education.

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COMMUNITY CONNECTIONS

The people around the practice.

Meet the people and organizations Rod trains with, learns from and trusts, including Golden Hands Health, The Plate Coach, Elite Martial Arts of Brooklyn and Crown Heights Running Club.

Explore community connections